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Expert Insights

Gen Z Dishes on Loyalty – This is What You Need to Know

When it comes to loyalty programs, the rules are changing—and no group is rewriting them faster than Gen Z. A recent collaboration between Vital, Punch, and our team uncovered some critical insights into what this demographic values in loyalty...

[VIDEO] Mason Wiederhorn from FAT Brands

The co-branded digital experience for Great American Cookies and Marble Slab Creamery is a sweet treat in itself—combining two iconic brands into one seamless ordering platform that elevates customer convenience. This experience integrates mobile and online ordering for both...

Rapturous Welcomes Adam Leon as Senior Product Designer to the Team

Atlanta, GA – August 27, 2024 – Rapturous, a restaurant-focused digital transformation wing of 3 Owl, is elated to announce the appointment of Adam Leon as Senior Product Designer. Adam brings a wealth of experience in restaurant-specific technology, poised...

Restaurant Websites

Maximizing Restaurant ROI with the Pareto Principle

Leveraging the Pareto Principle is all about finding the 20% of elements that have 80% of effect on the digital experience. It's the key to incremental innovation with restaurant ordering and loyalty experiences.

Restaurant Websites

Realizing Post-Order Engagement Magic for Restaurant Brands

Ensuring a smooth online ordering process is essential, but what happens after the order is placed? This often-overlooked waiting period presents a joyous opportunity to engage your guests and build loyalty. By leveraging innovative strategies and advanced systems like...

Restaurant Technology

Unlocking the Future of Restaurant Reservations

Exciting news just broke in the restaurant tech world: American Express has acquired the restaurant reservation platform Tock. This new addition joins their other acquisition, Resy, creating a tantalizing possibility for the future of restaurant reservations. Will these platforms...

Restaurant Technology

3 Ways to Fix the Restaurant Loyalty Points Problem

Loyalty programs hold immense potential to elevate guest experiences and boost brand engagement. However, many programs falter due to a fundamental issue—guests often struggle to understand the true value of their points. This gap in comprehension can stifle participation...

Restaurant Technology

Why UX should be considered in restaurant menu naming and categorization

Crafting a joyous and memorable menu is about more than just mouth-watering dishes and clever names. It’s about creating a user-friendly experience that’s based in intuitive thinking that allows people to find what they want. This is all about...

Restaurant Websites

The Hidden Pitfall of Custom Icons in Digital Experience Design

Icons have long been heralded as a powerful tool to streamline actions and enhance user experiences in the realm of UX and UI design. Their ability to trigger quick recognition and memory recall makes them invaluable. However, there’s a...

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