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Feed Your Brain & Imagination with Restaurant Tech Expertise Articles

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Expert Insights

Witnessing the digital restaurant revolution: an agency owner’s 15 year journey

Reflecting on the past 15 years of running an agency, I feel both grateful and fortunate to have supported our restaurant clients through their digital transformation journeys. Starting from the modest beginnings of restaurant websites to today’s sophisticated, commerce-centric...

Restaurant Websites

9 Essential Strategies to Boost Direct Orders and Sidestep Third-Party Apps for Your Restaurant

Capturing direct orders through your brand’s website and app is more crucial than ever. With third-party apps gobbling up profits with high commission fees, it’s essential to shift focus and drive those first-party orders home. Here’s how delivering a...

Expert Insights

Realizing better results for multi-unit restaurant brands with little known law

There are many laws that restaurant leaders have on their radar today, but there is one law that's little known or often overlooked. And this law is the key to realizing fantastic results across ever part of a restaurant...

Expert Insights

The resurgence of “value” as an order driver & how to avoid the misconceptions

Panera's sweeping menu changes focus on Value as a driver, but this doesn't mean they're going dollar menu and neither should you.

Restaurant Technology

Guest Checkout and Better Ways to Incentivize User Registration

In the highly competitive restaurant industry, understanding the value of customer data is crucial. The end goal for restaurants is not just to gather as much information from their guests as possible but to encourage them to willingly register...

Why Disregarding Digital ADA Compliance Could Cost Brands More than Litigation

This article was originally published in QSR Magazine In the ever-evolving landscape of restaurant technology, the allure of crafting a compelling and effective digital experience is paramount. However, amidst the rush to captivate audiences with stunning visuals and seamless...

Expert Insights

Restaurants are set to win big with mixed reality experiences thanks to Apple

This article was originally published on Nation’s Restaurant News Virtual Reality hardware products have been akin to flash paper. They burn real hot then quickly fizzle out, having barely scratched the surface of adoption. With the introduction of Apple...

Building an Inclusive Digital Experience: The Importance of ADA Compliant Multi-Unit Restaurant Websites

After serving neighborhoods across the Carolinas for more than 20 years, Hickory Tavern was in need of a refreshed experience, from brand identity through website, that would immerse their most loyal patrons while realizing optimal, measurable returns.

Restaurant Technology

Elevate Your Restaurant’s Online Ordering Experience with Custom Front-End Design on Olo’s Platform

As restaurant CMOs, CIOs, and CTOs continue to embrace digital ordering solutions like Olo, it's crucial to consider the value of creating a unique and engaging customer experience. While Olo's white label solution provides a solid foundation, engaging an...

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